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Children's favourite Etch A Sketch to make mobile comeback

LONDON - Etch A Sketch, the drawing toy popular with children in the 1970s and 1980s, is set to make a comeback on mobile phones.

Direct News: Npower hands job to Joshua

Npower is boosting its direct marketing focus with the appointment of Joshua to its marketing services roster.

British Gas restructures to stem customer churn

British Gas is restructuring its operation, splitting the company into two separate divisions.

Microsoft backs GCap downloads

Microsoft has signed a £750,000 deal to sponsor GCap Media's radio music-download service for the next 12 months as it prepares for rapid expansion.

British Gas restructures to stem customer churn

LONDON - British Gas is restructuring its operation, splitting the company into two separate divisions.

Data Locator launches money management survey

LONDON - Data Locator Group has launched a new telephone-based data collection survey to cater for the financial services industry and support new legislation to protect consumers from 'hard selling' over the telephone.

'Grrr' takes Cannes Grand Prix for Wieden & Kennedy

CANNES – Wieden & Kennedy London's 'grrr' spot for Honda won the Film Grand Prix at Cannes, with a strong majority vote from the jury, making up for the disappointment when 'cog' failed to win two years ago.

The World: Dutch agencies mature and extend their reach

Tolerance and geography mix in Amsterdam to create an industry that attracts diverse talent and clients.

Zed Media awarded £15m BT online media task

LONDON - Zed Media, the online arm of ZenithOptimedia, has won the £15m BT online media account after a four-way pitch.

O2 offers customers rewards with launch of online Blue Room

LONDON - O2 wants to know exactly to what lengths people will go to get their hands on VIP tickets for its Wireless Festival in Hyde Park as it launches a viral marketing campaign.

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