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PC World ad banned for overselling 'wherever you are' wireless claim

30 Nov 2005 | by by Daniel Farey-Jones

LONDON - Sixty-five viewers got wound up by PC World's new television ad campaign selling the joys of wireless internet access, resulting in the ad getting banned for being misleading.

Top Gear uses mobile to reach potential subscribers

30 Nov 2005 | by by Daniel Farey-Jones

LONDON - Top Gear magazine is trawling for new subscribers via a mobile marketing initiative including a free DVD promotion.

MPG triumphs at Campaign Media Awards

25 Nov 2005 | by Robin Hicks

A book published by Intel scooped top honours for Media Planning Group at the Campaign Media Awards this week.

Media Planning Group triumphs at Campaign Media Awards

24 Nov 2005 | by by Robin Hicks

LONDON - A book published by Intel scooped top honours for Media Planning Group at the Campaign Media Awards this week.

St Luke's declines to repitch for £17m BT account after review is called

24 Nov 2005 | by by Emma Barns, Campaign, and BR staff

LONDON - St Luke's has declined to repitch for the biggest part of its BT business, but will continue to work for BT's Openreach division, as the telecoms giant reviews its £17m business-to-business account.

RealNetworks teams up with Nokia to relive summer music online

24 Nov 2005 | by by Julia Pearlman

LONDON - RealNetworks and Nokia have created five online radio stations for music fans to relive the summer's Nokia Raw events.

ASA raps British Gas anti-EDF ads

23 Nov 2005

The Advertising Standards Authority is to criticise British Gas this week for running a misleading ad about rival EDF that 'denigrated' its French parent.

Direct News brief: EDF Energy appoints SPSS

23 Nov 2005

EDF Energy has appointed SPSS to analyse its customer data to improve its sales, billing and customer service. EDF's sales and marketing departments will use the work to aid customer acquisition and targeting.

Ofcom unveils proposals to protect consumers from rogue internet diallers

22 Nov 2005 | by by Jennifer Whitehead

LONDON - Ofcom is planning to crack down on rogue internet diallers and is consulting the industry and public about new measures to protect consumers.

Football anthems set for release as Premiership clubs sing out

18 Nov 2005 | by by Ben Bold

LONDON - A number of Premiership and Scottish Premier League football clubs are set to launch albums containing renditions of the songs and chants, including 'Stand Up for Arsenal', that resound across the terraces on matchdays.

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