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LONDON - Marks & Spencer Financial Services has appointed TBWA\GGT Direct to handle a below-the-line campaign for its savings and investments products such as unit trusts and ISAS.
LONDON - KLM, the national Dutch carrier, is relaunching its loyalty scheme to forge closer links with US partner Northwest Airlines and make it easier for customers to earn rewards.
The European Union's plans for a ban on tobacco advertising have been dealt a massive blow by proposals from one of the European Parliament's own committees.
Toyota is to claim a cash rebate from ITV following the slump in Formula One viewing figures that this week prompted the sport's biggest overhaul in decades.
The Big Food Group has poached Nick Canning, the marketer responsible for The Sun and The News of the World, to inject fresh marketing thinking into its struggling supermarket chain Iceland.
Egg has widened the remit of chief marketing officer Nick Cross to global marketing officer, to reflect the brand's plans for worldwide expansion.
Carol Fisher, the former chief executive of COI Communications, has attacked Marks Spencer's decision to abolish its board-level marketing role.
Guinness is planning a global technical and marketing initiative based on product quality, after identifying that consumer perceptions of quality are a major barrier to growth for the brand.
Expedia, the online travel company, has hired ex-Coca-Cola and British Airways marketer Beverly Shaw as marketing director. She will report to UK managing director Dermot Halpin.
Ford is in talks with Loyalty Management UK about joining the Nectar loyalty scheme in what would be a major development for the automotive sector. Ford said it would not comment on speculation.
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