Integration Essays: No need to smack
04 Dec 2009 | by Chris Lovell and David Longden
irresistible growth of media platforms and an exponential avalanche of technology, they've stopped treating ...
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Campaign Promotion: Media Essays - Media brands can play host to personalities
04 Dec 2009 | by Sanjay Nazerali, BBC global news
viewing experience and a controlled window into another world. But, as online technology strengthens its ...
Integration Essays: Director or curator?
04 Dec 2009 | by Christoph Becker, chief creative officer of GyroHSR
one thing consumers really want from technology - immediacy. The brief was "help us to own immediacy ...
Integration Essays: Customer love
04 Dec 2009 | by John Rowley, Andy Carolan, Avril Ellis of Tangible
director of Thinkbox, responded by saying: "The internet is a fantastic technology and home to many ...
Integration Essays: Real-time campaigns created yesterday
04 Dec 2009 | by Paul Mead and Chris Whitson
lots of other industries, the media and technology businesses are already using "real-time"? Basically ...
What the noughties meant to me ..
04 Dec 2009
, Havas Media UK A consumer revolution driven by technology, digitalisation, and the ongoing basic human ...
Made for screen
04 Dec 2009
, Sony's HD technology platform covers TVs, computers, cameras and mobiles. "The company is quite unique ...
Integration Essays: Roundtable discussion - Playing happy families
04 Dec 2009 | by Suzy Bashford
way to avoid the commodisation of what we do. Digital technology may allow for better targeting and ...
R/GA - Making geeks cool
20 Nov 2009
technology and then communicates them via brand campaigns. Its ads are well-crafted demos of those platforms ...
Going Global: A story for the ages
13 Nov 2009 | by Al Moffatt, Worldwide Partners
selling a client on a risky campaign: "Well, funny you should ask. I think technology is starting to ...
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