to remove filtersOPINION: QUELCH ON ... CONSUMER LOYALTY
17 Dec 1999 | by JOHN QUELCH, Dean of London Business Sc
technology change requires us to learn new tricks as never before. It follows that undying loyalty is for ...
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Campaign Hall of Fame. (Part 2 of 2)
20 Dec 1999 | by CAROLINE MARSHALL
industry by storm. Jaw-droppingly impressive in its use of state-of-the-art technology, the images of ...
CLOSE-UP: LIVE ISSUE/1999 REVIEW - The year that adland took digital media seriously. Key industry figures talk to Campaign about what they felt were 1999’s hot issues
17 Dec 1999 | by RICHARD COOK
enormously important because, despite the arrival of all this marvellous technology which was going to make ...
NEW MEDIA - New media choice/www.james.bond.com
16 Dec 1999 | by NEIL MORGAN, managing director, e-Space
product-placement, in-your-face technology and none of that 007 tongue-in-cheek humour. ...
McDonald’s in web venture
16 Dec 1999 | by BEN ROSIER
streaming technology. In a bid to encourage more local involvement, teachers and students will be ...
NEW MEDIA - Euro RSCG interactive arm names chief
16 Dec 1999 | by BEN ROSIER
Smith White, a Euro RSCG-owned marketing and technology consultancy based in Utah. The main ...
Conferences and exhibitions - Telecoms reveals its future agenda - Bhavna Mistry takes a look at how the telecoms industry approaches exhibitions
16 Dec 1999 | by BHAVNA MISTRY, editor of Marketing Even
rate, competition is fierce. The key players are on a par in terms of technology and product ...
New product development - Predicting what’s on Santa’s sleigh - Toy-makers are having to keep up with kids’ sophisticated tastes
16 Dec 1999 | by ROBERT GRAY
impact of computer technology and the speed with which it has transformed the lifestyles of kids of ...
OPINION: LUND ON ... ADVERTISING’S RETURN TO THE TOP TABLE
10 Dec 1999 | by MARK LUND, chief executive of Delaney L
s place at the CEO s side - and profited from it mightily. So what s changed? Technology ...
International: Ogilvy dominates Asian PR awards once again
10 Dec 1999 | by MARK JOHNSON
PR and Hong Kong independent Newell PR for best technology campaign. The awards are ...
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