BMW to join UK banking sector
27 Nov 1997 | by DAVID SUMNER SMITH and PATRICK BARRETT
on the likes of Virgin, Sainsbury s and Marks s reach beyond its core car-selling business. Banking ...
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Standard Life’s pounds 10m account heads for Leith
18 Dec 1997 | by AMANDA LUTCHFORD
. The appointment marks the final stage of a major review of Standard Life s advertising agency arrangements ...
Abbey queue buster
27 Nov 1997 | by HARRIET MARSH
the recruitment of many hundreds of new staff, is in marked contrast to banks such as Barclay s and NatWest ...
Advertising & Promotion: Barclaycard ad boost
20 Nov 1997 | by PATRICK BARRETT
. This marks a distinct break with past campaigns, which had highlighted international acceptance ...
CUSTOMER MAGAZINES: No more the poor relations - As customer magazines get bigger and better, they are attracting higher calibre journalists. Andy Fry surveys some of the talent making the leap into contract publishing
20 Nov 1997 | by ANDY FRY
information. What we produce doesn t shriek freebie hand-out . MARK JONES EDITOR, HIGH LIFE Mark Jones joined Premier Magazines a year ago as editor of British Airways inflight magazine High ...
STOP PRESS
06 Nov 1997 | by LISA CAMPBELL
Heinz has appointed Jones Knowles Ritchie to review design strategy for all its grocery products sold in the UK. Marks s largest bingo operator, is to change its name to Mecca Bingo after long-term research indicated that Mecca had high levels of customer recognition and approval ...
Trust is the key to triumph in finance
06 Nov 1997 | by PATRICK BARRETT
of an established and trusted brand. Virgin, Marks s all had huge reservoirs of public confidence on which ...
Big stores ’suit financial move’
30 Oct 1997 | by ANNE-MARIE CRAWFORD
them an edge over other operators. The report cites Marks & Spencer as an example of a chain store ...
STOP PRESS
23 Oct 1997 | by HARRIET MARSH
marketing event, to be held at Olympia between November 25 and 27, has already passed the 4000 mark ...
CAREERS: Bumpy road for RAC’s maverick - The news that Jan Smith is leaving her position as group strategic director at RAC Motoring Services early next year has brought one of the industry’s most controversial marketers back to the headli
16 Oct 1997 | by LISA CAMPBELL
more conventional . Mazda 1992 - 1995, director of marketing Smith s tenure was marked ...
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