Special Report: Market Research - Tell me about it
17 Mar 2010 | by Mary Cowlett
certain way, because that's the way it's always been done,' says Mark Speed, joint managing director ...
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Digital Report: Don't underestimate the super-affiliates
28 Apr 2010 | by Andrew McCormick
to give, on average, annual cashback of 262.36 per member. Marks Spencer, Debenhams, Tesco and Apple ...
Mark Kleinman on marketing and the City: Wider horizons
10 Mar 2010 | by Mark Kleinman
the Pru's former chief executive, Mark Tucker, the City became increasingly enthusiastic about the company ... and in that respect it must be good for 'Brand Britain' as well. - Mark Kleinman is City editor at Sky News and a ...
Marketers need to be wary of price comparison sites
27 Jan 2009 | by Mary Cowlett
-oditised categories such as insurance, mortgages, savings and online gambling,' says Mark Rogers, chief executive ...
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