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Marks & Spencer loses AdWords battle to Interflora

21 May 2013 | by Priyanka Mehra Dayal

Marks & Spencer has lost the right to bid on the 'Interflora' trademark on Google AdWords, ending a...) infringement rights in December 2008 when it found M S using its trade marked brand name Interflora on Google ...

Fans take on Jo-Wilfried Tsonga in Twitter-powered tennis game

16 May 2013 | by Louise Ridley

. The campaign marks BNP Paribas s 40 th year of partnership with the French Open, which takes place at Roland ...

Ocado 'playing with fire' after Morrisons talks

13 May 2013 | by Matthew Chapman

The comments come after Waitrose boss Mark Price told the Sunday Telegraph he would reject a potential tie-up between Ocado and Morrisons and would ask his legal team to investigate any contract signed between the two companies. Morrisons has entered discussions with Ocado to help it launch an online ...

Analyst view: Questions remain about how Facebook will drive mobile growth

02 May 2013 | by Ian Maude, digital media analyst, Enders

to companies like King.com really stepping up their game with Facebook. That s always been the question mark ...

Is real-time marketing the future of advertising?

02 May 2013

? YES Mark Grether, chief operating officer, Xaxis "Deals such as this further our goal ...

Mobile accounts for 30% of Facebook's revenues

02 May 2013 | by Gordon MacMillan

hoping they would come in at around $320m. Mark Zuckerberg, Facebook's chief executive, said: "We ...

Mobile accounts for 30% of Facebook's revenues

02 May 2013 | by Gordon MacMillan

hoping they would come in at around $320m. Mark Zuckerberg, Facebook's chief executive, said: "We ...

Arif Durrani: Facebook's UK advisory board creates a stir

02 May 2013 | by Arif Durrani

such an exclusive board at this stage in its development. However, he wonders what, for agencies, marks Facebook out ...

Asda launches weather-dependent campaign for summer clothing push

30 Apr 2013 | by Matthew Chapman

months." The campaign marks the first time George has used digital advertising banners that change ...

Fisherman's Friend to kick off social media drive

26 Apr 2013 | by John Reynolds

The menthol lozenge brand has appointed social media agency Yomego, following a two-round pitch. The agency will work on both UK and global projects. The move marks the first integrated investment into social media by Fisherman s Friend, which is made by the Lofthouse company in Lancashire and dates back ...

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