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Media: Digital satellite sales

03 Dec 1998 | by LUCY BARRETT

Market information company, GfK Marketing Services, has estimated that 58,300 digital satellite...Market information company, GfK Marketing Services, has estimated that 58,300 digital satellite ...

AGENDA: Empire building in the digital age - BSkyB is changing the focus of its marketing as it

17 Dec 1998 | by ANNE-MARIE CRAWFORD

helped launch Sky Digital. Murdoch refers to him as a bridge between the two departments ...

Sky plans ’killer brands’ tactics

03 Dec 1998 | by ANNE-MARIE CRAWFORD

BSkyB is to market its wholly owned programme brands more aggressively in the digital era and has...BSkyB is to market its wholly owned programme brands more aggressively in the digital era and ...

Keeping track of TV viewing is the challenge of 1999

17 Dec 1998 | by RAYMOND SNODDY

the Six O Clock News, with or without a kilt, or persuading more people to pay for digital services...the Six O Clock News, with or without a kilt, or persuading more people to pay for digital services ...

NEW MEDIA: Mini plans web drive

17 Dec 1998 | by BINNUR BEYAZTAS

web sites. AKQA won the business after a four-way pitch, which included the incumbent, APL Digital ...

CAREERS: Comment - Television jobs: linear thinkers need not apply

17 Dec 1998 | by MICK BUCKLEY

many channels to choose from. First, came the cable and satellite channels and now digital television ...

Budweiser ad tops youth survey

17 Dec 1998 | by DANNY ROGERS

Ally McBeal and Friends. Digital TV was voted the best new product of the year, taking 12.9% of ...

NEW MEDIA CHOICE: GUINNESS

03 Dec 1998 | by MARK BISHOP, Manager of online services

an easy digital equivalent to play. Even if you were the world s worst recorder player at ...

STOP PRESS

03 Dec 1998 | by ANNE-MARIE CRAWFORD

there be no decision on an analogue switch-off date until 50% digital terrestrial television ...

MEDIA: Making untimely TV predictions is a costly business

03 Dec 1998 | by RAYMOND SNODDY, media editor of The Tim

too many documentaries. The theory, of course, was that with the coming of digital, ITV ...

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