Analysis

How Karl Rove and the Labour Party inspired Alex Aiken's approach to comms

How Karl Rove and the Labour Party inspired Alex Aiken's approach to comms

By John Owens, 20 June 2013

The political comms veteran has left behind the battle of party politics, but even in the civil service he has lost none of his fire, finds John Owens.

 
 
Equity: Are you getting a fair share?

Equity: Are you getting a fair share?

By Alec Mattinson, 13 June 2013

Offering employees equity in an agency can be an effective way to retain talent, but is not without risk. Alec Mattinson looks at the pros and cons of giving staff a piece of the action.

 
 
What British PR's founding father can teach us today

What British PR's founding father can teach us today

By Richard Evans, 13 June 2013

Basil Clarke was a pioneer of British PR in the 1920s. Richard Evans looks at five of his principles for effective comms that still hold strong in today's market.

 
 
How terrorism hijacked modern communications

How terrorism hijacked modern communications

By Alex Benady, 06 June 2013

The nightmare on John Wilson Street gained blanket media coverage. Alex Benady looks at how today's terrorists are exploiting mainstream and digital media for their own ends.

 
 
 
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Opinion

Taking the sting out of press exposes

Taking the sting out of press exposes

The sting is now the media's weapon of choice, the guided missile they select from their post-Levesonian armoury to ravage reputation and to restore their own.

Let's just bloody well get on with it now

Let's just bloody well get on with it now

Oh for goodness sake, stop moaning and man up. PRWeek just hosted a round table in a penthouse looking out over the bay of Cannes and the overwhelming sentiment of the assembled guests was that we need to be louder and prouder of what we do.

The challenge of NHS comms

The challenge of NHS comms

It has been a challenging time for NHS communicators yet again over the last few weeks.

Parliament's power players hide in shadows

Parliament's power players hide in shadows

The devil is in the detail. And for an organ such as PRWeek detail matters. It's really not that hard to goad a public figure into extravagant boasting, whether it's Tulisa 'of course I can score you some coke' Contostavlos or Tim 'told him what to s...

 
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Hit or Miss?

Hit or miss? BAE Systems releases 1960s designs to mark heritage centre opening

Hit or miss? BAE Systems releases 1960s designs to mark heritage centre opening

By Kate Magee, 19 June 2013

A jumping jeep that can cross enemy barriers? A three-winged space plane that splits at 160,000ft? A commercial aircraft that can take off and land vertically?

 
 
Hit or miss? William Hague faces questions in Commons on cyber snooping

Hit or miss? William Hague faces questions in Commons on cyber snooping

By Daniel Farey-Jones, 12 June 2013

Foreign Secretary William Hague appeared in the Commons on Monday following claims by a whistleblower in The Guardian that the US National Security Agency could spy on communications by non-Americans by accessing emails and data held by firms such as...

 
 
 

PRWeek TV


Ros Kindersley, MD of JFL Search and Selection, and Rupert Ashe, director of D5 Capital, discuss how agencies can best incentivise and retain staff.

 

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